Securities America Receives Industry Award for Next Level Coaching Program
Securities America is the 2016 recipient of the WealthManagement.com Industry Award for Practice Management in the division of broker-dealers with more than 1,000 representatives.
The award is in recognition of Securities America’s Next Level Coaching with Revenue Diagnostic program. Since being introduced in 2008, this nine-month coaching program has continued to grow and evolve. The latest enhancement came in 2015 with the addition of the Revenue Diagnostic, which produces reports showing revenue by household, predictions for practice performance and assets by age. The diagnostic also includes two hours of consultation with a practice management expert.
Participants in 10 Next Level classes gathered, on average, 128 percent more assets in the 24 months after the program than they had in the 24 months leading up to it. Advisors who completed the program increased their assets under management by an average of 81 percent over a randomly selected control group.
Securities America already has plans to update the Next Level program to help advisors adapt as new regulations such as the Department of Labor’s fiduciary rule continue to reshape the financial services industry.
“We’re not going to stop here,” said Kirk Hulett, executive vice president of strategy and practice management. “We’re going to keep innovating with new practice management tools and coaching solutions to help advisors be the best owners and managers of a practice they can be, so they can provide great quality advice to their clients for life.”
Now in its second year, the WealthManagement.com Industry Awards program recognizes the companies and organizations that support financial advisor success to inspire innovation and leadership in the financial services industry.
The 2016 awards were presented Sept. 29 at a ceremony in New York City. Randy Reed, Securities America, vice president of application development, accepted the award for the firm.